ONBRAND Chat

Finally, a chatbot
that isn't the intern.

A native AI chat assistant for Shopify that supports AND sells — grounded in your catalog, your policies and your reviews, with a real human one tap away. Custom-deployed for your brand, powered by Claude.

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Watch It Work

Three moments from one widget: it guides and sells, it answers with real order data, and it hands off to your human team. Scripted demo — the production widget does this live on your store.

Scripted demo with illustrative products and data. The real widget answers from your live catalog, policies and reviews.

Demo summary: in the first scene a shopper describes a skin concern and the assistant recommends two products as rich cards with star ratings, review quotes and add-to-cart buttons, then adds one to the cart. In the second scene a signed-in shopper asks where their order is, sees a live shipping timeline for their real order, then asks to skip a subscription renewal and the assistant confirms before doing it. In the third scene the shopper asks for a person and a named human support agent joins the same chat during staffed hours; after hours the assistant files a support ticket with the full transcript instead.

The Problem

You already know how this goes:

  • "Where's my order?" tickets burying your support inbox
  • Script-bound chat widgets that dodge every real question
  • Undecided shoppers who leave instead of asking
  • SaaS bots that rent your own customer data back to you

Unanswered questions become abandoned carts. Every day.

Grounded in Your Store

Your Store, Not the Internet

Answers come from your live catalog, policies, help pages and real customer reviews — synced nightly — not from whatever the internet thinks. If it doesn't know, it says so and flags the gap.

Never Off-Script Where It Counts

Hard guardrails block medical and drug-adjacent claims and add required disclaimers, layered three deep and configured for your industry at deployment. Your voice and claim wording are settings; the safety layer isn't.

Yours, Not Rented

You own the code — no SaaS lock-in, no per-seat fees, no bot renting your customer data back to you. A private deployment tuned to your store alone.

Key Features

Support + Sales, One Brain

Shipping, returns, ingredients, "which one is right for me?" — one assistant handles support questions AND guides shoppers to the right product. No more choosing between a help widget and a sales tool.

Sells Inside the Chat

Recommendations appear as rich product cards — image, price in the shopper's currency, star rating, real review snippets — with an Add to Cart button right in the conversation. Side-by-side comparisons included.

Real Order Answers

"Where's my order?" gets a real answer: a live tracking timeline, scoped to the verified signed-in customer. Guests can track too, with strict order-number + email checks. It can even warn shoppers about carrier delays before they ask.

It Does Things

Start a return, skip a subscription renewal, reorder a favorite, set a back-in-stock alert — real actions, not deflections. The shopper confirms every action before it runs, and the whole layer stays off until you enable it.

Personalized Welcomes

An unused discount code with one-tap apply, a renewal coming up ("skip, swap, or add?"), loyalty points to spend — even a heads-up when they're about to run out of something. Priority-ordered rules you write in the dashboard, no code.

Voice, Built In

Push-to-talk voice comes standard. Shoppers can speak instead of type, and the assistant talks back — same brain, same product cards, hands-free.

Real Human Handoff

During staffed hours, a live agent joins the same chat window — arriving with the full conversation and an AI briefing of what's already been tried. After hours, it files a ticket with the transcript attached. Never a dead end.

Grows Your List, With Consent

Email and SMS opt-in flows straight into Klaviyo — explicit consent checkbox, unique welcome codes, back-in-stock alerts. No dark patterns.

Gets Smarter Every Week

Weak answers land in a gap queue with AI-drafted fixes you approve in one click. A weekly advisor suggests improvements from your store's own data — and nothing goes live without your click.

A Dashboard That Earns Its Keep

Embedded right in Shopify admin: what the chat costs, what it converts, and what it returns — side by side. The number marketing uses to defend the spend.

  • Attribution you can defend — chat-attributed orders and revenue with AOV, add-to-cart rate, trend deltas and CSV export.
  • Cost per chat, in dollars — metered AI usage priced next to the revenue it generated. No black box.
  • Proof of lift, not vibes — a built-in on/off holdout test and A/B experiments, scored with statistical significance and probability-to-beat, so you don't act on noise.
  • Reports that find money — which product pages confuse shoppers, and which products people asked for that you don't carry.
  • Design without a developer — live widget preview, brand colors with automatic contrast, and AI "Match my theme" that proposes a look from your storefront.
  • A private demo sandbox — try the real widget against your real knowledge before shoppers ever see a change.

Safe by Design

Guardrails That Hold

Compliance runs three layers deep — always-on prompt rules, a risk classifier, and a post-generation scan. You can tune the wording; you can't accidentally turn off compliance.

Private by Default

Analytics never store message text, and conversation recording is off until you opt in. Turn it on and transcripts are PII-redacted, disclosed to the shopper, auto-deleted after 30 days, and erasable in one click.

Verified Customers Only

Order and subscription answers require a Shopify-verified sign-in — every request is signature-checked and scoped to that customer's own account. Guest tracking demands the exact order number AND email.

Abuse-Proofed

Per-visitor rate limits on every AI endpoint plus optional bot detection keep scripted abuse from burning your budget — attackers get throttled, real shoppers never notice.

Your Data, Provable

GDPR webhooks and data-export requests are built in, connected-service keys are stored AES-256 encrypted (you see the last four characters, nothing more), and a public trust page is generated from live settings — so it can never drift from reality.

Eval-Gated Changes

Prompt and knowledge changes pass a behavioral evaluation suite before they're promoted — so "we improved the bot" never quietly means "we broke the bot."

Under the Hood

Powered by Claude

Every message routes to the right Claude model — fast for greetings, deep reasoning for complex questions — with aggressive caching, so answers stay sharp without burning budget on small talk.

Speaks Their Language

The widget ships in seven languages and auto-matches your storefront locale; the assistant replies in whatever language the shopper writes. Per-market wording overrides included.

Truly Native to Shopify

A theme app extension — enable it in the theme editor, zero theme file edits, no page-speed tax. Native APIs for products, orders, discounts, multi-currency pricing, and subscriptions (Appstle and Stay.ai both supported).

Support that doesn't sleep.
Sales that don't wait.

Custom-deployed on your store, tuned to your brand, measured in your admin. Early access is open.

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